Why we’re here
My Mama Says was founded by Nadine Levitt—author, educator, and tech entrepreneur—out of a simple, powerful truth: emotional intelligence is the most underrated foundation for a happy, successful life.
Our Mission at My Mama Says
Impact & Research-DrivenMy Mama Says is an impact and research-driven brand dedicated to helping children develop essential emotional skills through engaging toys, tools, and activities.
Created by Nadine Levitt—an author, curriculum writer, education advocate, mother, and CEO of Nota Bene Entertainment, LLC—the approach was born out of her desire to guide her own children through big emotions in a healthy, empowering way.
Inspired by her work in schools, Nadine offered a free school curriculum and has led countless workshops across the United States. She believes emotional intelligence is essential to future success and happiness—it forms the building blocks of self-awareness, social awareness, self-management, responsible decision-making, and relationship skills. That’s why she set out to make these tools easier for all families to access through a monthly subscription box and free online resources.
Our approach is grounded in the latest research on emotional development and SEL curricula, ensuring every activity is engaging and backed by proven educational strategies. My Mama Says is designed as an ongoing journey: like watercolor, emotions blend and shape how children experience the world. Each month our subscription explores a new emotion in real-world context—offering consistent, bite-sized learning that fits daily life.
We believe in equipping families with tools that turn everyday moments into teachable experiences, helping children express themselves with confidence and creativity. Based in Calabasas, California, we’re honored to share this journey nationwide—making emotional learning a regular, fun part of life.
What we believe in
👍 Research + Impact-driven
Our storybooks, toys, and activities are built on proven SEL (Social Emotional Learning) frameworks to nurture self-awareness, social insight, self-management, decision-making, and relationship skills.
👨👩👧 Born from real family needs
Nadine turned her own parenting challenges—helping her kids navigate “big feelings”—into tools that truly work for everyday families.
🏫 Educator & community trusted
With free school curriculum rollouts and workshops across the U.S., hundreds of educators have integrated My Mama Says into classrooms and homes.
💛 Built by a leader in emotional learning
Nadine is an advocate speaker, author of Inside Me Lives a Village, and a voice in national conversations about helping kids harness emotions—including popular posts on anger, fear, happiness, and anxiety.
What we believe in
👍 Research + Impact-driven
Our storybooks, toys, and activities are built on proven SEL (Social Emotional Learning) frameworks to nurture self-awareness, social insight, self-management, decision-making, and relationship skills.
👨👩👧 Born from real family needs
Nadine turned her own parenting challenges—helping her kids navigate “big feelings”—into tools that truly work for everyday families.
🏫 Educator & community trusted
With free school curriculum rollouts and workshops across the U.S., hundreds of educators have integrated My Mama Says into classrooms and homes.
💛 Built by a leader in emotional learning
Nadine is an advocate speaker, author of Inside Me Lives a Village, and a voice in national conversations about helping kids harness emotions—including popular posts on anger, fear, happiness, and anxiety.
Our promise to you
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Evidence-based tools: Every product is grounded in SEL research and educational best practice.
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Real impact for families: Thousands of parents and educators report deeper connection, better conversations, and noticeable emotional growth in their kids.
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A lifelong journey: Whether it’s a monthly box, a focused kit, or downloadable resources, our mission is to help you build emotional strength into everyday life.
Join our journey
We’re building a world where emotional health is as natural as ABCs and 123s. Because every child deserves a toolkit for feelings—and every parent deserves the support to guide them.